HARLEM

THE WORLD'S BEST TASTING SHOT

Here’s a trade campaign for Harlem Kruiden Liqueur done with copywriter Brian O’Neil to increase awareness and create trial for an unusual shot drink– one that actually tastes good.  Harlem is a another product from the venerable Nolet family, makers of

Ketel One Vodka. The campaign's target was bartenders and establishments that kept up with industry journals. Cheers.

PRINT ADS

Four trade journal print ads that were done to promote Harlem.

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